Strategies in a competitive global e-commerce landscape

Ecommerce Europe Annual Conference June, 8
Global E-commerce Summit June, 9 & 10
Venue: Hotel Arts, Barcelona
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  • Presenting the best innovations by Award winning companies
  • Ecommerce Europe Annual Conference: Where business meets policy
  • Extensive networking opportunities with 700 attendees from 40 different countries
  • Over 50 different speakers with exclusive content from renowned e-commerce companies
  • The Global E-commerce Summit is marked in every e-commerce professional’s agenda

Cross-border e-commerce will rule the game

Mrs. Diane Wang is the founder and CEO of DHgate.com and one of the most successful Chinese entrepreneurs. Before that Mrs. Wang had been marketing service manager and head of business development department for Microsoft Corporation (China). Mrs. Wang sheds light on why cross-border transaction models offer high potential for SME's and what is important for a cross-border strategy.

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The Gilt Group wins over its customers in a flash

Marshall Porter is the Senior Vice President and General Manager of International at Gilt and has extensive experience in mobile and e-commerce, as well as in the development of strategies and global partnerships. He gave us his intriguing insights on how cross-border e-commerce can be enhanced and what he thinks the role of mobile commerce is in the development of an cross-border e-commerce business strategy.

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'Retailers that don’t have their own brand get in trouble'

On the second day of the Global E-commerce Summit the Dutch Jorij Abraham and Kitty Koelemeijer are presenting the results of their research The Rise of the Global Marketplaces: How to survive Amazon & Alibaba and the Other Giants. Retailers from all over the world are presenting their ideas on the chances and threats of international marketplaces.

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Lifting the veil of our psychological shopping patterns

Europe's leading consumer and shopper behaviourist Mr. Ken Hughes explains how our brain decides for us what we are shopping and how we go about finding what we desire. He lets us in on the secrets of our mind and how retailers can make use of the rules of neuromarketing and behaviour economics.

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Tweets about GES

GES 2015 Promo video

Just to give you the taste of it, please watch the recap movie of last year's edition. Experience the fantastic atmosphere of an unique group professionals in e-commerce from all over the world. We are looking forward to meeting you 8 – 10 June 2015 in Barcelona!


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